Bink & Bougie was born long before the first shopping bag, the first photoshoot, or the first storefront key. It began with a woman who refused to dim her shine. In 2014, after years of teaching, directing programs, and empowering the next generation at Georgia State University, founder Shona “Bink” Curry realized something beautiful — women didn’t just need clothes; they needed confidence, community, and a space where they could show up as their fullest, flyest selves. With only ten drop-shipped items, a vision bigger than her budget, and faith louder than her doubts, Bink launched her boutique online. What started as a small fashion experiment quickly became a movement. Women weren’t just shopping; they were stepping into new versions of themselves — bold, bougie, powerful, and unstoppable. As the brand grew, so did the dream. Bink opened her flagship store in Atlanta, transforming it into a luxe, welcoming environment where Black women professionals could discover pieces that fit their lifestyle: travel, brunch, date nights, boardrooms, beaches, and beyond. Every rack, every mirror, every curated look was intentionally chosen to help women feel seen, celebrated, and catered to. Over the years, Bink & Bougie evolved into more than a boutique — it became a community hub, a space for events, panels, content creation, and connection. Customers became family. The retention rate soared. And the B&B woman became her own aesthetic: confident, trend-setting, financially grown, global, and glamorous with a little playful flair. Now in its 10th year, Bink & Bougie stands as a testament to perseverance, power, and pink-tinted passion. From exclusive denim to signature athleisure to luxe statement pieces, every collection is designed with modern women in mind — women who do it all and look good doing it. Bink often says, “I stand on business… but I dress on Bougie.” And that energy lives in every stitch, every sale, every selfie inside the content room, and every woman who walks through the doors ready to elevate her wardrobe and her life. This is Bink & Bougie. A boutique. A brand. A lifestyle. A love letter to women who deserve luxury, laughter, and a little extra sparkle — every single day.